Niitsitapi writer and director Ahnahktsipiitaa (Colin Van Loon) takes us beyond the veil of traditional media and transports us directly into another realm, where past, present and future are one; where colonial rules and assumptions are forgotten; and where we can finally get to the truth of the matter.

Presented in stunning cinematic VR, the narrative unfolds all around us, on a dream-like plane of existence. Panoramas flow and merge, stories come to life and dance before our eyes, and community protocols confront our notions of personal responsibility. Here, we are asked to witness some of the darker sides of living life in Canada while Indigenous.

This unforgettable experience will stay with you long after it’s over. THIS IS NOT A CEREMONY calls on all who’ve watched to take action, to share what they have seen and heard, to learn from these tragedies and never forget—so that they will never happen again.

View THIS IS NOT A CEREMONY at the Interactive Digital Media Hub, located in Eau Claire Market!

*Please note, THIS IS NOT A CEREMONY is only available to view Friday, September 30 and Saturday, October 1.