Dana Tiger was just five years old when her father, legendary Muscogee Creek artist Jerome Tiger, passed away. She turned to his art as a way to get to know him, the richness of her culture and the bounty of her family’s artistic tradition. In memory of Jerome’s art and to support their family, Dana’s mother and uncle started a booming t-shirt printing business in the 1980s. Then, tragedy struck their family once more. Dana’s younger brother, Chris, was murdered, and their business was brought to a halt.

Dana and her family have been working for nearly 30 years to revitalize the iconic Tiger t-shirt company, through immense grief and suffering from Parkinson’s disease. Now, everybody wants their hands on a Tiger t-shirt.